Edelman DABO's healthcare team combines both international and regional PR experience of private and public sector health awareness campaigns. Having worked with charities, government organizations, NGOs and major pharmaceuticals the team offers a 360 degree approach to healthcare.

Because the healthcare industry is more complicated and more highly regulated than most other public relations disciplines, the team has utilized its sector experience and excellent media relations with regional healthcare journalists to successfully develop campaigns that respect regulatory frameworks while positively impacting on clinicians and patients alike and resulting in tangible returns on investment for clients.

The team specialises in the following healthcare areas:

  • Branding and Positioning
  • Corporate PR Communications
  • Partnership Outreach
  • Crisis Management
  • Pre-launch Market Prep
  • Product Launch
  • Prescriber/Patient Education

Brand Experience

Bristol Myers Squibb
Health Authority Abu Dhabi
World Diabetes Day
Emirates Home Nursing,
Al Zahra