DABO & CO’s integrated PR and Events Launch of Canon’s Mark 1D
DABO & CO’s integrated PR and Events Launch of Canon’s Mark 1D

With a proven track record of consistently outperforming competitor brands in terms of share of voice and brand awareness in this segment, Edelman DABO's technology PR team has spearheaded some of the region's most creative, impactful and commercially successful campaigns.

Whether launching the latest Canon DSLR or launching flagship hero models such as the Lumia 920 for Nokia or even strategically managing the brand entry for new-to-the-region brands such as Flip video, the team has earned a reputation among the region's IT media for being synonymous with innovative and targeted campaigns.

The tech team at Edelman DABO (as DABO & CO) won the 2011 MEPRA award for its targeted PR campaign for Canon Middle East at Gulf Print.

With the 'who's who' of the region's tech community on speed dial, this award-winning team is at the forefront of one of the Middle East's most dynamic sectors.

Brand Experience

Canon, Cisco, Flip, Linksys, Nokia

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